Overview
BRICK EXECUTIVE SEARCH has been retained to recruit a high performing Chief Marketing Officer for a women's clothing, footwear and accessories omni-channel retailer. Base pay range : $250,000.00 / yr - $350,000.00 / yr Direct message the job poster from Brick Executive Search Position Overview
This is not a role for traditional marketers or consensus-seekers. We need a transformational CMO with both proven vision and flawless executionsomeone who has personally architected a fashion brands meteoric rise. Youll sit at the leadership table as a true peer, driving the brand's evolution into a household name through omnichannel dominance. What It Takes
Brand Vision & Leadership
Develop and drive a clear, audacious vision for national expansionmaintaining our bold identity while creating mainstream magnetism Command respect with a definitive point of view and the backbone to defend ityoure respected, not necessarily universally liked Function as a true executive leader, not just a marketing tacticianyour voice shapes company direction Craft distinctive competitive positioning that differentiates this brand from established national brands Architect seamless customer experiences that drive both explosive e-commerce growth and thriving retail expansion Demonstrate mastery of the digital-to-physical customer journey similar to how Reformations Yael Aflalo unified digital buzz with compelling store experiences Leverage AI and emerging technologies to create competitive advantages in personalization, trend forecasting, and operational efficiency Collaborate closely with merchandising, product, and operations to ensure brand consistency at every customer touchpoint Digital Dominance
Own the entire digital marketing ecosystem with the intuitive understanding of what creates viral moments Navigate social platforms like TikTok with the fluency and cultural intelligence of Depops Peter Semple Build authentic influencer relationships that transcend transactional partnershipscreating a cultural movement, not just content Architect and implement a sophisticated marketing technology stack that scales with our ambitions Growth Execution
Demonstrate a bias toward action with the calculated risk-taking approach that Deliver measurable results through sophisticated performance marketing strategies Balance creative ambition with analytical disciplineyour decisions are data-informed but visionary-led Own P&L responsibility for marketing, optimizing budget allocation to maximize ROI across channels Drive customer acquisition while building retention programs that foster long-term loyalty Establish voice-of-customer programs and customer research initiatives that inform product and marketing strategy Develop sophisticated segmentation models that power personalized marketing at scale Monitor competitive landscape continuously, adapting strategies to maintain this brands distinctive positioning Create an innovation pipeline that keeps the brand at the forefront of fashion marketing trends Oversee PR strategy, media relations, and external communications to amplify brand awareness Develop crisis management protocols that protect brand reputation Articulate the brands values, including sustainability initiatives, as integral elements of brand storytelling Build relationships with fashion media, industry influencers, and potential strategic partners Attract, develop, and retain world-class marketing talent across specialties Create a high-performance culture balanced with mentorship and professional development Foster cross-functional collaboration that breaks down traditional marketing silos Establish centers of excellence in key marketing disciplines that drive the organization forward What You Bring
Proven Transformation Experience :
Youve personally led a fashion or retail brand through explosive national growth with tangible results. Digital + Physical Fluency :
Deep expertise across e-commerce and physical retailnot just theory, but hands-on success. Leadership Presence :
You operate as a true member of the leadership team, pushing the business forward with conviction and vision. Cultural Intelligence :
You intuitively understand whats driving fashion culture now and what will drive it next. Execution Mindset :
Your playbook isnt theoreticalits built on victories youve personally engineered and can replicate. Strategic Vision :
You see around corners, anticipating market shifts before competitors Global Perspective : Experience that will eventually support international expansion ambitions. Financial Acumen :
Sophisticated understanding of marketing economics, CAC, LTV, and growth modeling. 10+ Years :
Senior marketing leadership in fashion, consumer brands, or retail with progressive responsibility. The Opportunity
Direct partnership with the leadership team to architect the brands national expansion Autonomy to build and execute your vision with meaningful resources Competitive compensation reflecting true executive partnership, including equity The platform to create your legacy by transforming an emerging brand into a national powerhouse Seniority Level
Executive Employment Type
Full-time Job Function
Product Management, Marketing, and Strategy / Planning Industries
Retail Apparel and Fashion Benefits
Medical insurance Vision insurance 401(k)
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